The actor Tom Hanks and CBS talk show co-host Gayle King They warned their followers this Monday about several advertisements advertisements in which impostors generated by artificial intelligence (AI) impersonate your identities.
“Beware,” Hanks noted in an Instagram post that clearly showed an unauthorized digital copy of him.
“There’s a video out there promoting a dental plan with a version of me of AI. “I have nothing to do with it,” he said.
The message had received more than 111,700 “likes” since the Oscar-winning performer shared it on Sunday with his 9.5 million followers on Instagram, the agency reported. AFP.
King, co-host of the famed morning show “CBS Mornings,” also posted what she called a fake audiovisual piece of her, in which she allegedly urged viewers to click on a link to Know your weight loss “secret”.
“I have nothing to do with this company“, warned the host on Instagram. “I have never heard of this product nor have I used it! Please don’t be fooled by these AI videos.”
Stephen King against Artificial Intelligence
The demand of screenwriters and actors for artificial intelligence
Safeguards against AI used to replicate on-screen talent was one of the issues fought over during the writers strike that paralyzed Hollywood until a tentative agreement was reached last week.
A parallel strike, that of the actors, has not yet been resolved.
The danger of artificial intelligence
Generative AI programs burst onto the industry at the end of last year, with ChatGPT demonstrating their ability to create essays, poems and conversations from brief prompts.
AI models have added functionalities such as generating digital images on demand, which raises fears that the technology is used to create “fake” photos and videos that trick people into believing they are real.
Tech giants Google, Meta and Microsoft are among the companies rushing to capitalize on the skills of generative AI, while trying to avoid dangers such as its potential to be a weapon for disinformation and cybercrime.