LaLiga clubs receive the first CVC payment

This is an initial injection of 400 million of the 1,994 planned

MADRID, Jan. 20 (.) –

The LaLiga clubs have received this Thursday the first payment of ‘LaLiga Impulso’, an initial injection of 400 million euros – to be distributed among all those who signed the agreement – of the 1,994 million expected after the agreement reached with CVC at the end of the last year.

“The clubs will now be able to start making the projects presented to LaLiga a reality to achieve a 20-year advance in their modernization processes,” the body chaired by Javier Tebas said in a press release issued this Wednesday.

“This is the strategic agreement, endorsed by 90% of the LaLiga clubs, which links the CVC investment fund with LaLiga and its clubs with the aim of achieving global growth,” adds La Liga, which recalled the criteria for the investment development.

In this sense, the clubs had to contemplate the investment of up to
70% of the resources in infrastructures, international development, brand and product development, communication strategy, innovation and technology plan and content development plan on digital platforms and social networks, with up to an additional 15% being available for player registration and the other 15% for financial debt.

On February 1, the creation of the new LaLiga Group holding company will be effective, to which the bulk of LaLiga’s activity will be transferred and in which CVC will have an 8% stake for the next 50 years. At that time, LaLiga clubs will receive another 298 million euros.

“This is the first step in a 50-year strategic project that will catapult LaLiga and its clubs to pioneering levels in the world. The alliance with CVC means the incorporation of an industrial partner with extensive experience worldwide in the sports field, which provides long-term capital and experience to help LaLiga and its clubs grow globally at a time of great challenges and uncertainties for the entertainment industry”, he concludes.

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